Introducing Our Newest Partner: Jared Goff, Professional Football Player

Inspire Happiness

Full Throttle: Introducing New Vuori Athlete, Jared Goff

2025 / 10 mins

Ask pro quarterback and new Vuori athlete Jared Goff about his life’s game plan, and he’ll tell you it didn’t unfold exactly like the one he drew up in practice.

In 2021, a surprise trade from the Los Angeles Rams to the Detroit Lions sent him in a direction he never saw coming. At the time, it felt like a detour. Looking back, he knows it was the road he was meant to travel.

“Being able to find a place like Detroit to call home has been so special to me and has driven me so much more to want to bring a championship home to the city and to these fans.”

Jared’s not the kind of person you can rattle easily. He’s built his career on staying cool under pressure and leading with steadiness—and that’s not just game-day energy, it’s who he is. He shows up fully, leads by example, and finds ways to help his team no matter what’s in front of him. For Jared, there are no true setbacks—only new paths forward.

That kind of resolve is earned yard after yard, in the moments when the game feels like it’s at its highest difficulty. Adversity becomes fuel, sharpening his focus on what matters most— becoming the best player, and the best person, he can be. Day in and day out.

“It’s not about the opponent. It’s me versus me. How can I be my best self every day and continue to improve and find a better version of myself every single day?”

That focus, drive, and mindfulness is why he’s such a natural fit for the Vuori family. The way he approaches his life mirrors how we think about movement, presence, and intentionality.

Growing up in California shaped those qualities. For both Jared and Vuori, the ocean inspires a calm energy and steady rhythm that bring ease to the highest-pressure moments.

“I think everyone from California grows up with a laid-back mindset. For a professional athlete, the ability to stay cool under pressure is huge in high-intensity, decision-making scenarios.”

Off the field, Jared knows how to let the pressure fade. The secret? Keep it simple. From the itinerary to the wardrobe. When it comes to getting dressed, he leans on pieces that are easygoing, put together, and comfortable.

“My fashion has always been low-key. With Vuori, I know that no matter what I’m reaching for, I’ll feel comfortable and look put together. They do such a great job of elevating athleisure. I can wear it whenever, which for my lifestyle is essential.”

That balance between effort and ease is just as present at home.

“My perfect day off would be hanging out at home with Kristin, my daughter, and our dog, Quincy. Whether it’s going for a walk, watching a movie, or ordering food in—just being together is perfect for me.

For Jared, the goalposts are always moving. And that’s the point. Wherever professional football, or life, takes him, he’s committed to staying positive a the best teammate, husband, and father he can be. Winning, for him, is about staying driven, never giving up, and always finding the way forward. We’re honored to partner with him through every yard gained and lost, knowing the truest victories come from within.